PREORDER TODAY FOR DELIVERY IN MARCH 2019. HELP US RAISE THE FUNDS WE NEED TO PROVIDE SUSTAINABLE EMPLOYMENT AT ORIGIN, AND SOURCE TEA THAT'S KIND TO PEOPLE, PLANET AND POCKET

Join The Tea Revolution

Get the best tea you’ll ever drink, up to 50% cheaper* than the supermarkets, and empower Malawian tea farmers to earn a better, more sustainable living

Pre order today

THE UK'S FIRST TEA COOPERATIVE

We're building the UK’s first global tea cooperative, connecting tea drinkers with tea farmers, and rethinking the journey from crop to cup to get a fairer deal for all.

Our mission is to make tea a force for good. We want to build the facilities required to farm, process and pack tea right at origin, rather than in UK factories. That way we'll be creating employment, boosting the Malawian economy and enabling some of the world's poorest tea communities to build a sustainble future for themselves.

WE NEED YOUR HELP

Choose your tea now

SO HOW DOES A COOPERATIVE WORK?

A coop is formed by a group of people joining forces to achieve a shared common goal, using their size and power to enable positive social and economic change. 

Our common goal is to make tea a force for good. Using our size and collective investment made up of our members' orders (and our own backing) will enable us to build our own tea supply chain. 

There are lots of types of a cooperative, so check out our video below to show how the LoveTea Cooperative works.

Here's what you'll get with LoveTea

ACCESS INCREDIBLE QUALITY TEA

We’re building exclusive, direct partnerships with independent tea farmers across the world, known for their best-in-class teas, hand-selected by our tea expert of 27 years, Joyce.

UP TO 50% CHEAPER THAN THE SUPERMARKETS*

Buying in bulk and cutting out profit-stealing middlemen means we’ll be able to pass the savings onto you, making your brew up to 50% cheaper* than the comparable supermarket brand.

A FAIR DEAL FOR PEOPLE & PLANET

100% traceable ingredients, transparent supply chain, and plastic free as standard. Because we're building a new supply chain, we're can ensure it's highly ethical.

OK I'M IN, HOW DO I JOIN?

PICK YOUR TEAS

We've got four fantastic teas to choose from, grown on organic-certified farms. A mixture of black tea classics and herbal infusions in loose leaf and pyramid bags, we've got your back however you brew

CHOOSE YOUR SUBSCRIPTION

The more you spend the more tea you get, and the cheaper your tea becomes.  So whether you're a solo tea drinker, a power couple or a family of five tea addicts, we've got subscription options to suit

PREORDER TODAY

We need to rally as many people as we can to join our coop, to fill a shipping container of tea sourced direct from our farms. Prepaying for your tea today will enable us to realise our mission to make tea a force for good

pick your tea

  • English Breakfast
    Regular price
    £14.85
    Sale price
    £14.85
  • Peppermint
    Regular price
    £14.85
    Sale price
    £14.85
  • Ginger and Orange Blossom
    Regular price
    £14.85
    Sale price
    £14.85
  • Earl Grey
    Regular price
    £14.85
    Sale price
    £14.85

Ethics first. Profits second.

As a cooperative we’re able to put ethics at the forefront of what we do. By paying for your tea upfront, you’re enabling us to build the necessary facilities in Malawi ahead of time, and making a positive social impact from day one.

A traditional company would take your money, sell you a product, and leave ethics as an afterthought. 

Do the right thing. Choose LoveTea.

WHY SUBSCRIPTION?

Better for our farmers:

Paying for your subscription in full upfront means we can secure a better deal with our farmers.

This means we can pay them more as a result, agree an exclusive partnership and build the much-needed factory at origin in Malawi to begin making tea a force for good.

Better for you, our customer:

Monthly recurring deliveries means you’ll never run out of the tea you love. No more morning panics at the sight of an empty tea jar, or rushing to the shops to by substandard top ups for family visits.

You choose the quantities, so it’s never too much or too little. The right amount of tea, delivered as and when you need it, without the drama.

Our Promise:

We’ll never tie you in to anything, or catch you with hidden nasty surprises. It’s a no-strings subscription.

If you decide at any point that we’re not your cup of tea, simply get in touch and we’ll refund you, and you can keep the tea.

WHAT HAPPENS NEXT?

Once we've reached £100k of pre-orders for our tea, we'll have enough buying power to secure our first shipment (1 whole shipping container) of tea, sourced in a direct farmer partnership.

We'll also use this money to build our first packaging factory in Malawi, where we'll package all LoveTea products, providing a whole host of benefits to the local community, notably, a sustainable living wage.

The sooner we reach this target, the sooner we can finalise the details and secure your shipments. We're aiming to have your tea with you by early March 2019. If however, you change your mind between now and our launch then we'll happily give you a full refund.

LoveTea is a truly incredible venture that could change how we all think of and buy tea today. Which is why we're backing it to do big things in 2018

Mick Van Ettinger (Executive Vice President, Tea – Unilever)

This project has tremendous potential to make a great positive impact on the lives of tea growing communities in Malawi and Kenya while also bringing you some of the best teas from these countries.  

Joyce Maina (Tea Master for 27 Years)

I’m a huge believer in direct trade as a way to unlock incredible quality products, whilst empowering growers in developing countries. LoveTea is another example of this world-changing model in action and I’m proud to support them.

Stephen Rapoport, (Founder – Pact Coffee)

Subscriptions not really your cup of tea?

Then maybe our bulk offering is more your thing. Find out more here.

* 50% cheaper than the equivalent available in supermarkets, October 2018.